Hong Kong said “Huānyíng” and France said “Bienvenue” to Pokémon Go as the game officially released in both countries in the past 24 hours by Niantic. Pokémon Go is now available in 38 countries and judging by the speed of the official rollout, Niantic will soon cover the globe.
The world of Pokémon Go is like no other. It’s a novel and unconventional mobile game, which compels you to be active by exploring places and socializing with other players. Within a month of its release, Pokémon Go has gained unprecedented success with 21 million active users daily. It has also set a record for the most downloaded game on App Store in the first week of its release.
Luckily for us, the excitement doesn’t end here. Founder and CEO of Niantic, John Hanke, discussed the future of Pokémon Go, at Comic-Con in San Diego, California, US. Hanke assured the high-spirited audience that servers issues are being diligently dealt with and as soon as the technical problems are under control, new features will become a part of Pokémon Go. However, he did not give a timeline for the release of new additions.
- Next Generation Pokémon: In times to come you will be able to hunt, capture and breed next generation Pokémon.
- Pokestops: In the future, Pokestops will also become Poke-centers, places to heal and gain new abilities.
- Training and Trading of Pokémon: The game will go one step beyond than capturing Pokemon and battling for ownership of Gyms, and will let you train and trade your Pokemon. I am personally very excited about these additions. It brings the nostalgia of watching Ash training his Pokemon and trading Pokecards with friends to trade Pokémon and gain the ones we don’t have.
The event’s excitement heightened as Hanke revealed the team leaders. Out of three teams leaders, two are female and one male.
Niantic also plans to capitalize on Pokemon Go’s success with the first step being sponsored locations. In Japan, McDonald’s locations are being used as Gyms. Besides Niantic, companion apps are also benefiting from the game’s popularity. RazorGo is a socializing platform to connect the community while a Poke Radar app helps Poke trainers track rare Pokemon around the world.
Nintendo’s value had swelled by $7.5 billion within two days of Pokemon Go’s release, but the company may not be profiting much by the game’s success. According to BBC, Nintendo’s shares have dropped by 17.7% after investors were told that profits will be limited. Nintendo will only benefit from their small share in license, fees, and production of Pokemon merchandise.