As much as I’ve liked Microsoft’s marketing campaign for Windows Phone 7 so far, there’s no doubt that it’s a bit misleading on many ends. A new video posted on Microsoft’s Student Partners YouTube channel proves exactly that. What happens in the video is that Windows Phone 7 is pitted up against an iPhone 4 in a very selective list of tasks that play to a few advantages that Windows Phone 7 has: built-in Facebook integration and Bing search.
Here’s the list of tasks:
1. Take a Picture
2. Upload Picture to Facebook with Caption (“Check out my new hat!”)
3. Update Status (“I love weekends!”)
4. Find Directions to a Restaurant (Olive Garden)
5. Get Movie Times (“Fast Five”)
Now, here’s the real deal:
- Sorry, Windows Phone 7 doesn’t take pictures faster. That’s a lie.
- Facebook is built in. Of course, you’ll be able to upload an image quicker.
- See point 2.
- Bing search is built in.
- See point 4.
So keeping the above in mind, check out the video below. Also, this isn’t an official video so it shouldn’t be understood as one either thanks to the ending clip.
Windows Phone 7 has a long way to go to catch-up in terms of features or apps with iPhone or even Android ( Google Talk just got video and voice chat integration. Windows Phone 7 devices don’t even have a front facing camera! ). Of course, Microsoft wouldn’t point out the shortcomings of their platform in their commercials. What would be interesting to see is how long does it take to post a status update on Twitter or check in on Foursquare? Oh wait, but that’s where Windows Phone 7 is left in the dust by competing platforms – its third party apps are pathetic.
P.S. how about comparing which phone stays alive after an update?
P.P.S. you might want to read this: Hey @Microsoft, I’m Getting Rid of Windows Phone 7 and Here’s Why!