Walmart has optimized it’s VUDU video on demand service for the iPad. And you won’t get it in the App Store, you’ll have to use the web. That’s right, VUDU uses a web app to stream video right to your iPad.
The reason for this you may ask? Several probably, but the main reason would be the profit sharing that Apple requires with apps in the App Store. Also, VUDU won’t be breaking any of Apple’s in app purchasing rules either. All transactions will be made on the web. Here’s a blurb from VUDU’s website about the service:
VUDU, a leading subscription-free, video-on-demand movie service and wholly owned subsidiary of Walmart stores, has optimized the navigation experience of VUDU.com to enable millions of iPad owners to rent or buy entertainment content and then stream it easily through any iPad browser.
The videos are being streamed in h.264 format, and in standard definition due to licensing agreements. The General Manager of VUDU said that with this launch, it brings them closer to bringing the VUDU experience to any device, allowing you to watch your favorite shows and movies wherever and whenever you want. It was also discovered that you can watch VUDU on the iPhone, even though it is optimized for the iPad. Although, don’t be discouraged if it doesn’t work, or if VUDU shuts off this functionality soon.
You can head over to the VUDU website and get started now. Browse to the site on your iPad to begin using the new video-on-demand service now.