Apple has shared a teaser for its next Beats product, the Powerbeats Fit, offering the first look at a sport-focused pair of wireless earbuds. The teaser video was published on the company’s official YouTube channel and confirms a release planned for fall 2025.
The Powerbeats Fit adopt a design similar to the Beats Fit Pro, with compact in-ear buds and flexible silicone wingtips designed for a secure and comfortable fit during workouts. Apple is promoting them with the tagline “Fit for every move,” signaling their positioning as an option tailored for fitness enthusiasts. This places them as a lighter and more versatile alternative to the Powerbeats Pro 2, which remain Apple’s flagship fitness earbuds.
While Apple has not detailed specifications, the Powerbeats Fit are expected to inherit advanced features from the Powerbeats Pro 2. These could include heart rate sensing for workout tracking and Active Noise Cancellation (ANC)for immersive listening. If confirmed, this would mark the first time that a Powerbeats product integrates health-focused sensors, moving the Beats lineup closer to the health features of AirPods Pro 3.
Apple has confirmed availability for fall 2025. Since the season begins on September 22, the earbuds will likely debut after Apple’s September 9 iPhone event, where the company is expected to unveil the iPhone 17 lineup, new Apple Watch Series 11 and Ultra 3 models, and the latest AirPods Pro refresh. Positioning the Powerbeats Fit alongside these launches strengthens Apple’s broader ecosystem push ahead of the holiday shopping season.
For Apple, the Powerbeats Fit highlight its dual strategy in personal audio. AirPods remain the mainstream choice, while Beats products target athletes and users who prefer earbuds that stay secure under movement. By blending a fitness-ready design with features like ANC and potential heart rate tracking, Powerbeats Fit could appeal to customers who want both performance and affordability without stepping up to the premium Powerbeats Pro 2.
Pricing, battery life, and additional features are yet to be confirmed. However, the teaser makes clear that Apple is preparing to refresh its Beats lineup with a product that expands its fitness appeal. More information should follow either during or shortly after the September event.
