Apple has officially opened pre-orders for its newest wearable devices, following their unveiling at the company’s September event. The lineup includes the third-generation AirPods Pro, Apple Watch Series 11, Apple Watch Ultra 3, and Apple Watch SE 3. Customers who secure their orders now can expect deliveries beginning on Friday, September 19. Meanwhile, iPhone 17 pre-orders will go live on September 12, continuing Apple’s annual hardware release schedule.
The headline product in this group is the AirPods Pro 3. Priced at $249, the earbuds bring one of the biggest updates to the AirPods family in recent years. Apple has enhanced Active Noise Cancellation to block more external sound in real-world environments, while Transparency mode has been refined for a more natural listening experience. The earbuds and charging case feature a refreshed design that improves comfort and portability, and audio drivers have been tuned for clearer vocals and stronger bass. For the first time, AirPods include built-in health monitoring, with heart rate sensing that integrates directly into Apple Health. This feature is designed to track workouts and wellness metrics without relying solely on an Apple Watch.
On the smartwatch side, Apple has updated the entire lineup. The Apple Watch Series 11 builds on its predecessor with new health and connectivity features. It is Apple’s first mainstream smartwatch to support 5G, ensuring faster data transfers and streaming when away from Wi-Fi. Health tracking is also advancing with hypertension alerts, which can notify users of potential high blood pressure, and a new sleep score feature that provides more detailed insights into sleep quality. The device continues Apple’s focus on preventative health by combining fitness tracking with proactive wellness notifications.
The Apple Watch Ultra 3 is the most rugged and feature-packed model. Alongside the new hypertension alerts and sleep score, it now includes satellite connectivity. This addition enables basic communication in remote areas without cellular coverage, making it a critical tool for hikers, climbers, and outdoor adventurers. The Ultra model continues to emphasize durability, with a reinforced build and extended battery life compared to the standard Series 11.
For customers who want a more affordable option, the Apple Watch SE 3 brings core features at a lower cost. It includes updated health-tracking abilities that extend beyond fitness monitoring, making it a more well-rounded device for everyday use. Despite being the entry-level model, it benefits from Apple’s latest watchOS 26 improvements and retains compatibility with existing watch bands and accessories.
Pricing across the lineup is structured to appeal to different user segments. The AirPods Pro 3 come in at $249, the same entry price as the Apple Watch SE 3. The Apple Watch Series 11 starts at $399, while the Apple Watch Ultra 3 is positioned at $799. All models will begin shipping to early customers on September 19, and retail availability will follow shortly after.
With these launches, Apple is reinforcing its focus on health, connectivity, and integration across devices. AirPods Pro 3 blur the line between audio accessory and health tracker, while the new Apple Watch models continue to push forward the role of the smartwatch as a personal health companion. Together, the updates strengthen Apple’s ecosystem ahead of the iPhone 17 launch later this month.
