Apple’s marketing chief Greg Joswiak has just dropped a major hint about the next MacBook Pro launch. In a new post on X, Joswiak wrote, “something powerful is coming,” alongside a short teaser video that clearly shows the side profile of a MacBook forming a “V” shape. That shape isn’t random — it’s a clever reference to the Roman numeral for five, pointing directly to Apple’s upcoming M5 chip. His caption also includes “Mmmmm,” with five Ms, another nod to what’s coming next.
The teaser ends with the words “coming soon,” leaving fans guessing, but it already hints at a few details. The laptop shown in the clip appears to have a blue finish, similar to the Sky Blue color of the MacBook Air and iPhone Air. If accurate, this could mean Apple plans to bring the new color option to the MacBook Pro lineup for the first time. While the teaser doesn’t confirm any specifications, it strongly suggests that Apple’s next big release is centered on the M5 MacBook Pro.
Reports indicate that Apple is preparing to unveil its first M5-powered MacBook Pro this week, beginning with the 14-inch base model. Higher-end versions with M5 Pro and M5 Max chips are expected to arrive in early 2026. Apart from the new chip, the design will likely stay the same, focusing instead on major performance and efficiency upgrades driven by Apple Silicon.
Bloomberg’s Mark Gurman has also reported that Apple is gearing up to release several M5-powered devices in the same week. Alongside the new MacBook Pro, the company is expected to announce the next-generation iPad Pro and Vision Pro, both featuring the M5 chip. Early unboxing videos of the M5 iPad Pro have already surfaced online, while a new Vision Pro model has appeared in FCC filings, suggesting a faster processor and improved performance.
If all these rumors are true, Apple could be preparing its most significant hardware refresh of the year, with the M5 chip leading the way across multiple product lines. The M5 is expected to bring faster speeds, improved thermal efficiency, and longer battery life, setting a new benchmark for Apple’s in-house processors.
The teaser from Joswiak doesn’t reveal much, but the message is clear: Apple wants the spotlight on power. The M5 MacBook Pro launch appears to be just around the corner, and anticipation is already high for what could be the most powerful MacBook yet.