App Store Small Business Program now allows app transfers

Apple has announced an important change to its App Store Small Business Program. The program now supports app transfers, which means that developers who had transferred apps from one account to another will be accepted into the program.


App transfer prohibition for App Store Small Business Program

App Store Small Business Program allows developers to quality for a commission rate of 15%, instead of the standard 30%, if they earn less than $1 million in App Store earnings. The program was announced in November 2021 as a means to support small businesses based on the following criteria:

  • Existing developers who made up to $1 million in 2020 for all of their apps, as well as developers new to the App Store, can qualify for the program and the reduced commission.
  • If a participating developer surpasses the $1 million threshold, the standard commission rate will apply for the remainder of the year.
  • If a developer’s business falls below the $1 million threshold in a future calendar year, they can requalify for the 15 percent commission the year after.

9to5Mac reports that an iOS app developer shared the below email from Apple that informed them of their eligibility for the App Store Small Business Program, due to support for app transfers.

We’re pleased to let you know that you’ve become eligible for the App Store Small Business Program, as we now allow accounts that have initiated or accepted app transfers. You’ve been automatically re-enrolled in the program, which is designed to accelerate innovation and help propel your small business forward with a reduced commission rate of 15% on paid apps and in-app purchases.

This is great news for developers and if you are one of those who have less than $1 million in revenue but could not sign up to the App Store Small Business Program before due to this policy, now is a great time to start.

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