Apple releases a new HomePod mini ad ‘The magic of mini’ featuring Tierra Whack

Today, Apple has released a new HomePod mini ad with rapper Tierra Whack title ‘The magic of mini’. The new video shows Whack with low Christmas spirits going home listening to her song “feel good” on AirPod Pro but at home, a happy HomePod mini surprised her to magically uplifts her Holiday mood.

“A little Joy Never Sounded so Big.”

The new promotional ad comes at a time when people around the world have started their Christmas shopping for family and friends. For the Holiday season, this year Apple introduced its annual gifts guide earlier than usual so that customers can receive orders on time, especially for the products launched closer to the Holiday season like the flagship iPhone 12 models, M1 Macs, Apple Watch Series 6, and small HomePod mini.

New HomePod mini Ad by Apple

The video showcases the “magic” of mini when the compact speaker turns Whack’s grim spirit into a festive one with the inspirational verses of her song, “Peppers and Onions”.

You got to be the one that people lookin’ up to
I tried to reach the Sun but gum is stuck to my shoes
You got to be the one that people lookin’ up to
I tried to reach the Sun but gum is stuck to my shoes

The pros and the cons of bein’ the bomb
Baby, you can have the tick, it might not be your time
But often times I gotta remind myself
To combine my thoughts and never deny my health

I don’t wanna be judged, I just wanna be me
Even though we buy chains, we just wanna be free
I don’t wanna be judged, I just wanna be me
We just wanna be free

The new HomePod mini delivers a room-filling sound experience, supports voice assistant, allows users to control their smart home in a private and secure way, and all for $99. Available in white and black color options, the smaller speaker is compatible with all Apple devices to continue listening anywhere and anytime without missing a beat.

Its voice assistant is smarter which recognizes the voices of up to 6 different family members to deliver “a personalized experience for each person.” And with Intercom compatibility, multiple HomePod minis can allow users to communicate easily with members in different parts of the house. The speaker is now available at Apple Stores and online.

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