Given the recent COVID-19 outbreak that happened in China, numerous sources suggest that Apple intends to move the majority of its production away from the region to Vietnam, India, Malaysia, etc. According to a new report, Apple also wants to push its retail market into new markets, specifically India and Malaysia.
Apple is expanding into two countries in an effort to further capture the Asian market
Apple has been planning to open a retail store in India since 2020. The opening of the location has been delayed time and time again due to the global COVID-19 pandemic. When the store eventually opens, it will mark the first time Apple has added a new country to its retail store network since 2018.
Earlier this month, job listings revealed that the tech giant has started hiring for 12 locations across the region. The flagship store will be located in Mumbai’s Jio World Centre. The 22,000-square-foot building will allow customers to purchase products directly from Apple itself rather than going through authorized retailers or other third-party sellers.
In the latest edition of his “Power On” newsletter for Bloomberg, Mark Gurman reveals that Apple has similar plans for expanding its retail store to Malaysia.
Apple’s retail chain is set to push into India and Malaysia, expanding its reach in Asia. The company’s network of retail stores has grown more slowly during the Covid era, but things are starting to ramp up again. Apple is eyeing two Asian countries for its next major expansions: India and Malaysia. While I believe India will come first, Malaysia is seen as a promising new market for the iPhone maker. The company has begun hiring retail staff in both countries.
Although the tech giant has started hiring for a retail store in Malaysia, the job listings do not reveal where it will be located. The country’s capital, Kuala Lumpur, would be the most viable choice.
In 2021 alone, the Asia-Pacific region generated a staggering amount of revenue for Apple; $29 billion. Expanding its retail locations to more countries in Asia will likely prove to be fruitful for the tech giant.