Apple TV+ new documentary series on the life and career of Earvin “Magic” Johnson is scheduled to premiere on April 22, worldwide. Ahead of its launch, Apple Studios celebrated its world premiere with a star-studded event that was attended by renowned names from the sports, entertainment and music industries.
“They Call Me Magic” is directed by Rick Famuyiwa, and Rachel Morrison serves as its cinematographer. The upcoming four-part documentary is produced for Apple by XTR and New Slate Ventures.
Global icons joined Earvin “Magic” Johnson to herald the premiere of his Apple TV+ docuseries
The red carpet event for the screening of the “They Call Me Magic” documentary series was held at the Regency Village Theater in Lost Angeles and was an exciting night continued at the Delilah in West Hollywood where Morris Day and The Time performed for the guests. Earvin “Magic” Johnson’s wife Cookie and children EJ, Elisa, and Andre were also part of the celebrations, along with global icons from entertainment, sports, and music including Samuel L. Jackson, Kareem Abdul-Jabbar, Dwyane Wade, Stevie Wonder, Gabrielle Union, Stephen A. Smith, and others.
Inspired by the life and professional journey of NBA legend, Earvin Johnson, the new series showcases the challenges faced by the superstar and the ebbs, and flows of his pursuit to become a successful basketball player, entrepreneur, and fight with HIV.
“They Call Me Magic” offers a rare glimpse into the incredible real-life story of Johnson, who left his mark on history through his work — both on and off the court — and continues to impact our culture today. With unprecedented access, the docuseries explores Magic’s remarkable journey from being the face of the Los Angeles Lakers and cementing himself as an all-time NBA legend, to changing the conversation around HIV, and transforming into a successful entrepreneur and community activist. From his humble beginnings in Lansing, Michigan to becoming the global force he is today, “They Call Me Magic” charts the cinematic life of one of the biggest cultural icons of our era. The highly anticipated documentary event series explores the remarkable accomplishments and global impact of Johnson’s life, both on and off the court.