TIME magazine has named Apple as one of the leaders in its list of 100 most influential companies of 2021. The company has been listed due to its record-breaking Q4 2020 earnings in which it earned $111 billion, launched Apple Silicon Macs, launched new 5G-capable iPhone 12 models, and new services such as Fitness+. The company did all this during a pandemic year.
TIME: Apple “doubling down on defining products”
TIME’s annual list of influential people and companies put Apple just after NBA for its 2021 rankings:
During the holiday season, Apple raked in a record-breaking $111 billion, thanks in part to the uptick in remote work and schooling boosting its Mac and iPad sales. And that’s just one way the Tim Cook–led, Cupertino, Calif., company was able to defy gravity in 2020, upsetting both the competition and its apparent partners. Among other moves, it launched a new Mac lineup with a plan to phase out its use of Intel processors for its own Apple-made designs based on its mobile devices. It debuted new iPhone models that caught up to the 5G-enabled competition, and added services like Apple Fitness+ to help keep people moving when they’re indoors (and to compete with fitness companies like Peloton).
The magazine also mentioned the increasing legal challenges that Apple is facing around the globe in the form of anti-trust investigations and lawsuits while posting to the company’s future as it continues working on new products such as AR glasses, mixed reality headset, and Apple Car.
The company is rumored to be eyeing new product categories, such as augmented-reality glasses, and speaking with auto manufacturers about a potential Apple-branded self-driving vehicle.
Apple has been topping other lists as well when it comes to a valued brand and beloved company:
- 6th year in a row, Apple crowned the most relevant brand of 2021 – Report
- Apple named ‘World’s Most Admired Company’ for 14th year in a row
- Apple becomes the world’s most valuable brand with 87% growth, hits $263.4 billion