In celebration of Black History Month, Apple has launched a variety of new editorial collections and content on Apple Music, Podcasts, Maps, Books, tv app, and more. The new additions highlight content created by Black artists, creators, developers, entrepreneurs.
Commencing from February 1 till March 1, Black History Month in the United States is celebrated, annually, to honor the contributions and achievements of African Americas in building the nation and to recognize their role in U.S. history. Therefore, Apple’s exclusive Black History Month content puts the spotlight on the shining stars of the Black community. Here is a list of everything offered on Apple services in February.
Apple releases new content on services to celebrate Black History Month
Throughout February, users can access exclusive content on the App Store, Apple Music, Apple Maps, Apple News, Apple TV, Apple Books, and Apple Podcasts to celebrate Black creators and leaders.
- App Store Black History Month Hub offers information on all Black-owned businesses, gaming, entertainment, and social justice apps, and developers. Users can also read stories from Black developers discussing the importance of representation in the tech industry.
- All Apple Music platforms (music, radio, and music TV) will highlight Black artists and musicians of jazz, blues, soul, R&B, soul, hip hop, pop, and gospel. The service will offer curated playlists, videos, and more from popular Black artists, authors, singers like John Legend, Jaden Smith, Naomi Campbell, Common, Ava DuVernay, and others.
- New Apple Maps guides will allow users to find and support Black-owned restaurants in their vicinity. The directory is created in collaboration with EatOkra.
- The new Essential Stories on Apple TV app is a collection of films and TV shows that honor Black families. It features work from artists Loveis Wise, Darien Birks, Richard Chance, and Dani Pendergast. The collection will be updated each month. In addition, the Apple TV app will show Caste: Part 1 and Part 2 episodes of “The Oprah Conversation” episodes “Caste: Part 1” and her book “Caste: The Origins of Our Discontents on Apple TV+ for free.
- Apple News offers curated topic groups, highlighting coverage of race in the United States. Users will be able to listen to audio articles celebrating the Black experience in the Exclusive Apple News+ Spotlight collection. The Racial Justice Spotlight collection will offer articles on deeper subjects like anti-racism, mental health, and more.
- New Apple Books collection will offer books and audiobooks by Black authors and narrators in a variety of genres; fiction, history, memoirs, and more.
- Apple Podcasts will offer a wide range of shows from powerful voices of the Black community from around the world, talking about Black families, their political and social struggles, and more.
- New Today at Apple sessions, moderated by Kimberly Drew and led by Black creators, will discuss their creative practices, techniques, inspirations, and more. “Sessions include typographer Tré Seals; creative director, filmmaker, and photographer Joshua Kissi; and visual artist, photographer, and educator Shan Wallace. Everyone is welcome to join and can sign up at New World.com.”
- The newly launched homework out service, Apple Fitness+ will offer a collection of sessions by Black trainers in all 10 workout categories with curated songs. In addition, the new Time to Walk audio workout will feature Ibram X.Kendi episode on Apple Watch.
- Apple expands educational partnership with 10 more Historically Black Colleges and Universities
- Apple challenges systemic racism in the United Stated by launching new ‘Racial Equity and Justice Initiative projects‘