Worldwide shipments of PCs declined 15.3% year-over-year to 71.3 million units in the second quarter of 2022, according to a new report. During this period, Apple’s ranking slipped from the fourth position into the fifth due to a number of factors.
World PC shipments fell by 15.3% in the last quarter, Apple’s market share also declined
According to new data from the Internation Data Corporation (IDC), the second quarter of 2022 saw lower year-over-year shipments following two years of growth attributed to the purchasing boom of the COVID-19 pandemic. Inflation and issues with supply and chain demand following a number of lockdowns in China also added to the decline in shipments.
“Fears over a recession continue to mount and weaken demand across segments,” said Jitesh Ubrani, research manager for IDC’s Mobile Device trackers. “Consumer demand for PCs has weakened in the near term and is at risk of perishing in the long term as consumers become more cautious about their spending and once again grow accustomed to computing across device types such as phones and tablets. Meanwhile, commercial demand has been more robust although it has also declined as businesses delay purchases.”
During this period, the ranking among the top 3 companies remained the same. However, Apple now ranks fifth overall due to supply chain issues, tying it with ASUS. Acer is the top fourth company in this cycle.
One reason, why Apple’s shipments likely declined in Q2, 2022, is its premium pricing. Now, more than ever, consumers have to think long and hard before making any big purchases. In addition, consumers likely held off on buying new MacBooks because they were waiting for the M2 MacBook Air to be announced.
The M2 MacBook Air is now on sale and its estimated shipping dates have already begun seeing delays due to high demand. The redesigned MacBook Air with M2 features a larger 13.6-inch Liquid Retina display, a 1080p FaceTime HD camera, a four-speaker sound system, up to 18 hours of battery life, and MagSafe charging. In addition, the laptop is available in four finishes.
IDC notes that it expects the tech giant to ramp up its production in the second half of this year.