A new report by DigiTimes claims that Apple has planned to increase shipments of the iPhone 13 series by 30% for the first half of 2022. Set to have record Holiday season sales, the Cupertino tech giant has reportedly prioritized iPhone 13 production over iPad’s by utilizing chips used in both devices for its latest flagship iPhone series to stay afloat during the prevailing global chip shortage, high demand, and volatile COVID-19 situation, after the resurgence of omicron variant.
The launch of iPhone 14 in September 2022 could help Apple hit 300 million iPhone shipments by end of next year
There have been contradicting reports on Apple’s estimated iPhone 13 production. In October, Bloomberg reported that the tech giant has cut iPhone 13 production by 10 million units due to supply constraints faced by suppliers, Broadcom Inc. which provides wireless components, and Texas Instruments Inc. which provides OLED display panels. Later, the company’s partners refuted the claims stating that the company has made no cutbacks on the orders of the new iPhones “thus far this year.”
Earlier this month, Bloomberg reported that the Cupertino tech company is facing a decrease in iPhone 13’s demand, in addition to the chip shortage problem. It was detailed that longer delivery dates and minor upgrades in iPhone 13 series, especially the iPhone 13 Pro models, have made the consumers wait for the launch of the iPhone 14 series expected to launch in September 2022. Now, in a paywalled article, DigiTimes claims that despite the odds, Apple has ambitions for 2022 driven by the upcoming iPhone 14 series.
News from the South Korean component industry pointed out that compared to 2021, Apple decided to increase iPhone shipments in the first half of 2022 by 30%, challenging the annual shipment target of 300 million units.
Reportedly iPhone 14 series is going to receive major updates in design and features like a punch-hole display (with a notch or without notch), no camera bumps in the rear, A16 Bionic chip built on a 4nm process, 48MP front camera, 120Hz ProMotion display on three models, and much more.