T-Mobile, the Un-carrier, has been making waves with its partnerships this year, with the announcement of renewing its partnership with Major League Baseball (MLB) for a new six-year deal. This partnership will benefit T-Mobile customers, who will enjoy free MLB.TV through 2028, 5G coverage expansion at MLB stadiums, and more.
T-Mobile and Major League Baseball team up to enhance connectivity and fan experience
The partnership renewal involves T-Mobile being the official wireless partner of Major League Baseball, Minor League Baseball, and Little League Baseball and Softball through 2028. With this new deal, T-Mobile will be working with MLB to test the automated ball-strike system over a T-Mobile 5G Private Mobile Network at select MiLB games this season. This move aims to enhance the fan experience and the accuracy of the system, providing a more enjoyable and efficient viewing experience.
Additionally, T-Mobile will continue its title sponsorship of the T-Mobile Home Run Derby during MLB All-Star Week, and it will partner with MLB Network to bring back the fan-favorite T-Mobile 5G BP show for the T-Mobile Home Run Derby and MLB Postseason. The company will also become the presenting sponsor for the Little League Baseball World Series, building on its relationship with the world’s largest youth sports organization.
One of the most significant perks for T-Mobile customers is the free MLB.TV subscriptions via T-Mobile Tuesdays through 2028. This is a significant value for sports fans who would like to enjoy all of the MLB action from the comfort of their homes.
The expansion of 5G in and around MLB stadiums is also a big part of this partnership renewal. T-Mobile is already deploying and expanding its industry-leading 5G network across the country, including at MLB stadiums, laying the groundwork for future immersive 5G-connected experiences for fans and enhanced connectivity for T-Mobile customers. This move will provide fans with the opportunity to experience seamless, fast, and reliable connectivity, enhancing their overall viewing experience.
In conclusion, the renewal of T-Mobile’s partnership with Major League Baseball is a significant win for T-Mobile customers and baseball fans alike. The partnership promises to provide an enhanced viewing experience, with free MLB.TV subscriptions, expansion of 5G coverage, and the testing of the automated ball-strike system. These moves show that T-Mobile is committed to enhancing customer experience and providing value-added services to its customers.