Whoop built its business on a daily recovery score, sleep coaching, and a yearly membership. In 2026, Apple and Google both shipped their own versions of those features, and neither one asks for a Whoop-style subscription to get started.
At the time of writing, the official costs for the different plans are as follows: you can get Whoop One at $199 per year, Whoop Peak at $239, and Whoop Life at $359, with the band included in each plan. Below is how the new Apple Health and Google Health features compare, what each one costs, and where Whoop still comes out ahead.
Whoop Locks Its Longevity and Heart Features Behind the $239 and $359 Tiers
Whoop One covers Strain, Recovery, and sleep tracking. It leaves out the Health Monitor, Stress Monitor, and Heart Screener, which stay locked unless you move up a tier.
| Plan | Price per year | Band | What it adds |
|---|---|---|---|
| Whoop One | $199 | Whoop 5.0 | Strain, Recovery, and sleep tracking |
| Whoop Peak | $239 | Whoop 5.0 | Healthspan with Whoop Age and Pace of Aging, Stress Monitor, and Health Monitor |
| Whoop Life | $359 | Whoop MG | On-demand ECG and daily blood pressure insights |
Whoop also sells Advanced Labs, a blood testing service that feeds results into the app. It is only available in the US, requires an active membership, and is not offered in Arizona, Hawaii, Wyoming, North Dakota, or South Dakota.
Apple Health Now Offers Readiness, Health Age, and Lab Tests With No Subscription
The Health Sensing System on Apple Watch Series 12 and Apple Watch Ultra 4 measures heart rate every five seconds and heart rate variability every five minutes. That data feeds Readiness, a score from 0 to 10 with a plain-language label that reads Recover, Pace Yourself, Ready, or Go For It. The score updates through the day, and you can tap into it to see what is driving the number.
The redesigned Health app adds an Insights tab for timely health information and a Longevity tab that holds Health Age, which compares your VO2 max, resting heart rate, sleep, and HRV against your actual age. Health Age needs an Apple Watch to work.
Apple also lets you book blood tests inside the Health app. A panel covering more than 50 biomarkers costs $119 through roughly 2,000 Quest Diagnostics locations in the US.
The new Health app is already in the iOS 27.2 beta and arrives to everyone later this year, starting in US English. Features that rely on Apple Intelligence, including the camera-based movement evaluations, need an iPhone 15 Pro or newer.
Google Health Puts Readiness and Sleep Score in the Free Tier and Charges for the Gemini Coach
Google renamed the Fitbit app to Google Health on May 19 and launched the Fitbit Air, a screenless tracker priced at $99.99. The app now has four tabs at the bottom of the app, called Today, Fitness, Sleep, and Health.
Activity tracking, Sleep Score, sleep stages, heart rate, and nutrition and water logging are free. Readiness and Cardio Load are also free, and both work with supported Fitbit and Pixel Watch models, including the Fitbit Air. You need seven nights of sleep on the device before your first score appears.
Medical records sync is free as well, and covers setup on both iPhone and Android. It only works with providers in the US. Blood oxygen, HRV, and breathing rate need a paired Fitbit or Pixel Watch.
Google Health Premium costs $9.99 per month or $99 per year and adds the Gemini-powered Health Coach. The coach uses your readiness score to adjust training advice, and the Fitbit Air includes three months of Premium. The app runs on iPhone with iOS 16.4 or newer and on Android, and it supports two-way sync with Apple Health on iPhone.
Whoop Wins on Battery Life but Costs Up to $1,077 Over Three Years
Battery life is where a screenless band still has a clear edge. Whoop rates its bands at 14 days or more, while Apple Watch Series 12 lasts a normal day of 24 hours and Apple Watch Ultra 4 stretches to up to 50 hours.
| Device | Battery life |
|---|---|
| Whoop 5.0 and Whoop MG | 14 days or more |
| Fitbit Air | Up to seven days |
| Apple Watch Ultra 4 | Up to 50 hours |
| Apple Watch Series 12 | 24 hours |
The cost gap widens over time because Whoop is a yearly charge and Apple is a one-time purchase. Apple Watch Series 12 starts at $399 for the 42mm GPS model, and Apple Watch Ultra 4 starts at $799.
| Option | How you pay | Three-year total |
|---|---|---|
| Whoop One | $199 per year | $597 |
| Whoop Peak | $239 per year | $717 |
| Whoop Life | $359 per year | $1,077 |
| Apple Watch Series 12 | $399 one time, plus $119 per lab panel | $399 before lab panels |
| Fitbit Air with free Google Health | $99.99 one time | $99.99 |
| Fitbit Air with Google Health Premium | $99.99 one time, plus $99 per year | $396.99 before the three free months |
The Apple Watch also handles apps, payments, and cellular calls, and it needs an iPhone, so the comparison with a Whoop band is not like for like.
To sum up, here’s a summary of how the three platforms line up head-to-head on the main features:
| Feature | Whoop | Apple Health | Google Health |
|---|---|---|---|
| Subscription required | Yes, $199 to $359 per year | No | No, Premium is optional at $9.99 per month or $99 per year |
| Daily readiness score | Recovery on every tier | Readiness, scored 0 to 10 | Readiness, free on supported devices |
| AI insights | AI coaching in the app | Insights tab powered by Apple Intelligence | Gemini-powered Health Coach with Premium |
| Hardware | Whoop 5.0 or Whoop MG band, included | Apple Watch Series 12 or Apple Watch Ultra 4 | Fitbit Air at $99.99 |
| Battery life | 14 days or more | 24 hours to 50 hours | Up to seven days |
Our Take
I think anyone who already wears an Apple Watch Series 12 or Apple Watch Ultra 4 has little reason to pay for Whoop now. Readiness, Health Age, and lab testing cover the main features Whoop members pay for, and none of them carry a yearly fee.
Whoop still makes sense if you want a band that runs for two weeks between charges and never buzzes with notifications. Android users who want a low entry price should look at the Fitbit Air.
P.S. Apple is also reportedly prototyping its own screenless band, which would not launch before 2028.