Musical sensation Harry Styles features in Apple Music’s new ad to promote the immersive listening experience with Spatial audio for AirPods.
In 2021, Apple Music introduced Spatial audio with Dolby Atoms to its catalog for subscribers to enjoy their favorite songs with multidimensional sound and clarity. In addition, creators also get the opportunity to produce songs in Dolby Atmos to deliver sound from all around and from above.
Spatial Audio is compatible with AirPods and Beats headphones with H1 or W1 chip, along with the built-in speakers of its latest iPhone, iPad, and Mac models.
New Apple Music ad showcases Harry Styles’ grooving to the new “Music from a Sushi Restaurant” song in Spatial audio
Apple Music live streamed Harry Styles’ concert in New York on the same day of the launch of “Harry’s House”, his third new album on May 20.
The music streamer’s landing page for the event included an exclusive interview with the artist regarding the making of the new album, a link to pre-add the album in the library, and Styles’ curated playlists.
Now, the artist has featured in the unique Apple Music ad which shows multiple embodiments of Styles in colorful silhouettes singing the new song “Music from a Sushi Restaurant” and dancers with AirPods grooving to the beat in Spatial audio.
Oliver Schusser, Apple’s vice president of Apple Music and Beats described the experience as a revolutionary change to how listeners enjoy music.
“Apple Music is making its biggest advancement ever in sound quality. Listening to a song in Dolby Atmos is like magic. The music comes from all around you and sounds incredible. Now we are bringing this truly innovative and immersive experience to our listeners with music from their favorite artists like J Balvin, Gustavo Dudamel, Ariana Grande, Maroon 5, Kacey Musgraves, The Weeknd, and so many more. Subscribers will also be able to listen to their music in the highest audio quality with Lossless Audio. Apple Music as we know it is about to change forever.”