Apple Watch Series 9 rumors: features, release, etc [U: New watch band]

Apple is expected to launch the latest Apple Watch Series 9 this September. As per industry rumors and reports, the new wearable is going to be an incremental update. This means that it will not boast exciting new features. However, the watch will feature an upgraded S9 chip for improved performance and battery optimization.

Here’s everything you need to know about Apple Watch Series 9 rumors: features, design, performance, availability, and more.

[Update; August 10, 2023: A new Apple Watch band design is anticipated to be launched alongside the Apple Watch Series 9 and Apple Watch Ultra 2 next month. The rumor, originating from Kosutami (@KosutamiSan), indicates that this innovative band will feature woven fabric materials and a magnetic buckle.]

apple watch series 9

2023 Apple Watch Series 9 – rumored features


  • Leaked information indicates that the Series 9 will largely maintain the Series 8’s design and features, aligning with Apple’s history of incremental upgrades.
  • Reliable leaker suggests a new pink color option for Apple Watch Series 9. Apple has offered pink options in earlier models like the Rose Gold variant for the first-generation Apple Watch, Series 1, and Series 2.

apple watch series 9

New watch band

  • A novel Apple Watch band design might also launch alongside the Apple Watch Series 9. This new band design could function similarly to the Modern Buckle strap seen with the original Apple Watch, which uses stainless steel components and a sturdy magnetic clasp.

Apple Watch

3D-printed parts 

  • Analyst Ming-Chi Kuo suggests Apple’s adoption of 3D printing for “titanium mechanical parts” in the next-gen Apple Watch Ultra.
  • Uncertainty whether this applies exclusively to Ultra or might extend to certain Series 9 elements.
  • The transition to 3D printing aims to reduce production durations and expenses. If successful, Apple could extend this technique to other products in the future, as per Kuo’s insights.

S9 chip

  • According to Bloomberg’s Mark Gurman, Apple Watch Series 9’s highlight will be the S9 chip, TSMC’s 5nm process for better performance and battery life
  • Sources suggest the Apple Watch Series 8‘s S8 chip was essentially a rebranded S6 chip with no performance or power efficiency upgrades. This means that the S9 chip will likely offer significant performance gains.

Battery life

  • Processor updates may yield minor battery life enhancements, not expecting significant gains.
  • Increased efficiency could be utilized for additional functionalities in the always-on display or tweaks to other features.

Apple Watch Series 8

New health features

  • Potential sensors for consideration: Electrodermal activity (EDA) sensor to gauge stress levels and Bioimpedance sensor for body composition measurement.


In the past, Apple has displayed remarkable consistency in its pricing approach for the U.S. market regarding the Apple Watch. 

  • Apple Watch Series 8: $399
  • Apple Watch Series 7: $399
  • Apple Watch Series 6: $399
  • Apple Watch Series 5: $399
  • Apple Watch Series 4: $399

Apple Watch Series 8

Therefore, we can anticipate a similar pricing pattern for the Series 9 compared to the Apple Watch Series 8 it replaces. Consequently, it’s expected to be around $399

Release date

The Apple Watch Series 9 is expected to be announced on September 12 alongside the iPhone 15 and iPhone 15 Pro and would become available in the following two weeks. 

Since we’ll continue to refresh the information as new details emerge, remember to return for the most up-to-date content.

About the Author

Asma is an editor at iThinkDifferent with a strong focus on social media, Apple news, streaming services, guides, mobile gaming, app reviews, and more. When not blogging, Asma loves to play with her cat, draw, and binge on Netflix shows.

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