Following its latest M1 iMac launch, Apple has launched a ‘Why Mac’ Web page that promotes the various benefits of switching to a Mac. The page is an informative resource for consumers who may be considering migrating to macOS for the first time.
The web page quickly jumps into the plethora of reasons why the Mac is the best computing experience users can find, especially for those who already own devices like iPhone or iPad. The tech giant also points out the benefits of staying in the Apple ecosystem highlighting continuity features like Handoff, AirDrop, Universal Clipboard, and Sidecar.
Apple launches ‘Why Mac’ webpage to highlight strengths of Mac
The ‘Why Mac’ page claims the Mac is “Easy to learn. Astoundingly powerful. And designed to let you work, play, and create in ways you never imagined.” The tech giant highlights Migration Assistant, which lets users transfer settings, user accounts, and more from an old Mac or Mac. In addition to this, Apple also touts the benefits of iCloud which automatically syncs all your data from other Apple devices, macOS, and its native apps.
Easy to learn. Astoundingly powerful. And designed to let you work, play, and create in ways you never imagined. It’s the computer that comes packed with apps that are ready to go right out of the box. Free, regular software updates keep things up to date and running smoothly. And if you already have an iPhone, it feels familiar from the moment you turn it on.
The page also places heavy emphasis on user privacy and protecting user data, highlighting features like Touch ID, Password Monitoring, Intelligent Tracking Prevention, Apple Pay, and End-to-end encryption when using iMessage and FaceTime. Apple also discusses the built-in protections macOS offers.
The M1 chip and macOS Big Sur bring Mac the most advanced security of any personal computer. Mac comes with built-in protections against malware and viruses, and it gives you the freedom to choose what you share and how you share it. FileVault even encrypts your entire system for added security. So no matter what you’re doing, Mac helps your private information stay that way.
The ‘Why Mac’ page concludes with a section titled “Which Mac is right for you?” which displays multiple Macs available for purchase, including MacBook Air, MacBook Pro, 24-inch iMac, 27-inch iMac, and Mac mini.