Apple’s next-generation iPhone 14 lineup is expected to be unveiled on September 7 at its special fall event “Far Out.” Ahead of the event, a new report has come out revealing the expected prices of the upcoming models. As per the report, the price hike is not going to be too hard on consumers’ wallets.
iPhone 14 rumored to start at $749, iPhone 14 Pro to start at $1,049
In an earlier report, TF Securities analyst Ming-Chi Kuo revealed that this year’s iPhone 14 Pro would be $100 more expensive than the iPhone 13 Pro. There are several reasons for this. First is added functionality to the lineup as well as higher component costs. Kuo predicts that the average selling price of the lineup is set to increase by 15% compared to the iPhone 13 models.
Now, according to market intelligence company TrendForce, Apple is indeed going to raise the prices of this year’s models. However, it will not be a drastic difference as the company has to keep the global macroeconomic climate in mind.
Upgrades such as initial starting memory capacity increasing to LPDDR5 6GB and 256GB, primary camera moving up to 48 million, Face ID Design changes, etc., are expected to raise starting prices. However, under pressure from rising global inflation and foreign exchange rates, Apple is expected to adopt a more cautious pricing strategy so as not to affect its sales performance.
Here’s how TrendForce expects the lineup to be priced:
- iPhone 14: $749-$799
- iPhone 14 Max: $849-$899
- iPhone 14 Pro: $1,049-$1,099
- iPhone 14 Pro Max: $1,149-$1,199
As for the entire lineup itself, we know that the standard iPhone 14 and iPhone 14 Max are set to feature the same design as their predecessor with the same A15 chip. On the other hand, the Pro models are expected to get the A16 chip, a pill + hole punch cutout for the display, and an always-on display.
The Pro models are expected to sport a new 48MP rear camera which will enable 8K video recording. It will also be equipped larger sensor for the ultra-wide lens. The front camera is also going to get a facelift. Bloomberg’s Mark Gurman and Kuo have previously reported that the front camera of the Pro models will feature autofocus which will offer sharper images and improved picture quality.
All models are also expected to support 30W charging and feature 6GB of RAM. As for the internal storage of the device, there are some conflicting reports about whether it will start from 128GB or 256GB, given the rumored price hike.