In addition to producing OLED panels for Apple’s iPhone 13 series, Samsung is ready to manufacture OLED displays for future iPad models. The Elec reports that Samsung has agreed to produce the two-stack display for the OLED iPad but the South Korean manufacturer is waiting for Apple to make a large enough order to make it cost-efficient and profitable.
Previously, it was reported that Apple planned to launch an OLED iPad Air in 2022 and OLED iPad Pro in 2023-2024 but it required a new two-stack tandem OLED structure to increase the display’s brightness and life.
As Samsung has successfully commercialized the single stack OLED panels structure, the manufacturer was unwilling to commit to a costly reset of the production line without certainty that the new OLED display panels will be sold for a long time. And Samsung lost Apple’s business.
Samsung throws the ball in Apple’s court to manufacture OLED iPad models
According to the new report, Samsung is prepared to manufacture two-stack OLED display panels as per Apple’s requirements. Now, the Cupertino tech giant has to decide the future of the new display tech in its products.
Samsung Display is developing the technology for Apple to meet their requirements at technology and price for the panels.
Samsung Display will need Apple’s approval to start spending on Gen 8.5 IT OLED production facilities in earnest. Cupertino will also need to decide that it wants to make a substantial amount of OLED iPads.
If Samsung Display can secure a large enough order from Apple this time around, it can finalize a spending plan during the second quarter and start ordering needed equipment during the third quarter.
Organic Light Emitting Diode (OLED) panels are better than the currently used Liquid Crystal Display (LCD) panels in iPads because they deliver higher brightness and sharper colors.
OLEDs use independent-illuminated pixels, while LCD screens use background light to display the image. In other words, on an OLED screen, each pixel has its own “background light,” and thus it renders its light and color independently. MVPS
Having said that, OLED display tech is expensive, therefore, it is not widely used yet. Apple has the deciding vote on the use of the advanced display tech by placing a substantial order for future OLED iPads.