Apple has officially announced the opening of its first Apple Store online in India on September 23. The online store will offer the company’s complete product range and customer service across the country.
Apple’s senior vice president of Retail + People, Deirdre O’Brien said,
“We’re proud to be expanding in India and want to do all we can to support our customers and their communities. We know our users are relying on technology to stay connected, engage in learning, and tap into their creativity, and by bringing the Apple Store online to India, we are offering our customers the very best of Apple at this important time.”
Apple Store Online in India
Like Apple Stores online, the Indian online store will support online Apple Specialists to assist and guide customers for anything like setting up a new device or use an app. The languages for instruction, advice, or any type of communication will be English and Hindi, to cater to all Indian customers.
Indian customers will be able to use the following services:
- The Trade-In Program
- Students discounts on devices, accessories and AppleCare+
- Starting in October, the online Today at Apple session will be available. The sessions will be held by local artists focusing on music, art, photography and other creative projects.
- Personalized engraving for selected products like AirPods, iPad and Apple Pencil. Customers can get an engraving of emoji or text in “English, Bengali, Gujarati, Hindi, Kannada, Marathi, Tamil, and Telugu.”
This year, the Cupertino tech company’s business operations have seen considerable attention in India. For local demand, Apple is manufacturing the new 2020 iPhone SE in India and it is reported that iPhone 12 will be produced in the country by the mid- 2021. According to Bloomberg, the iPhone maker will follow the opening of its first online store with the opening of physical retail stores in India. The report claims that the construction work of the first Apple Store has begun in Mumbai which might be complete by 2021.
This opening of the first Apple online store in the country is scheduled before the country’s festive season of Diwali in which gifts are exchanged. In the announcement post, the company reiterated its long partnership with developers in India.
“Apple has been operating in India for more than 20 years, and the company’s ongoing investment and innovation support almost 900,000 jobs across the country. Apple’s App Design and Development Accelerator in Bengaluru has supported thousands of local developers, and today apps created by developers in India have become even more critical to everyday life as people seek to stay engaged and connected from home. Among them are Wysa, an AI-based app that is making it possible for millions of people to get mental wellness support in an affordable and accessible way, and the yoga app YogiFi, which uses computer vision for real-time posture correction and machine learning to curate personalized yoga plans, helping users stay healthy and active from the comfort of their homes.”