Tech analyst Ross young of Display Supply Chain Consultants (DSCC) predicts that the percentage market share of LTPO display technology will overtake LTPOS AMOLED smartphones by 2023 in the United States. And that is good news for Apple which is expected to launch a new iPhone 13 series with an advanced LTPO OLED display to offer 120Hz refresh rate via ProMotion technology.
Apple currently uses the Low-Temperature Polycrystalline Oxide (LTPO) OLED technology in Apple Watch which reduced power consumption by 15% to 20%. Therefore, the company is able to offer always-on display.
Switch to LTPO display technology will make Apple’s iPhone 13 dominant tech in the United States
A projection chart shared on Twitter by @Ross Young reveals that over the course of the next two years, the LTPS AMOLED will decline from 85% in 2020 to 50% by 2023 and the use of LTPO will see an increase from 5% in 2020 to 50% in 2023. As Apple rumored to introduce the advanced display technology in the next-generation iPhone, the upcoming iPhone 13 series will have a large market share in the U.S.
— Ross Young (@DSCCRoss) April 12, 2021
Taiwanese supply chain source, DigiTimes reported that Samsung and LG will be Apple’s likely partners to provide the new LTPO displays for iPhone 13 Pro models.
Samsung Display and LG Display, now offering LTPS OLED displays for iPhones, are proceeding with capacity conversion to LTPO ones at their Apple-dedicated 6G OLED lines, with the conversion likely to be completed in the first half of 2021, the sources said, adding that production capacity will drop due to the added oxide step when LTPS is converted to LTPO.
In addition, it is also rumored that based on the new display technology, the Cupertino tech giant might introduce an always-on display feature in future smartphones, similar to how it works on the Apple Watch.