Apple has unveiled its annual Black Unity collection, bringing a vibrant and symbolic expression of Pan-Africanism and community to your Apple Watch, iPhone, and iPad. This year’s collection, themed around unity and resilience, features bold floral designs and interactive elements, encouraging reflection and solidarity.
The 2024 Black Unity Collection: Empowering Black communities
The 2024 Black Unity collection goes beyond stylish accessories. Apple demonstrates its ongoing commitment to supporting Black communities by expanding its Racial Equity and Justice Initiative (REJI) with additional funding for five organizations dedicated to crucial racial justice initiatives. These organizations address vital areas such as:
- Youth empowerment and educational equity
- Criminal justice reform and community safety
- Economic development and entrepreneurship
- Access to healthcare and mental health resources
Black Unity Sport Band
This striking band showcases abstract floral designs in vivid red, green, and yellow hues set against a black background. Each band is one-of-a-kind, thanks to a unique layering process, making it a truly personalized accessory.
You can purchase the Black Unity Sport Band for $49 on Apple.com starting today. Select Apple stores will have it in stock starting January 23rd. The band is available in both 41mm and 45mm sizes and comes in the usual S/M and M/L lengths. This way, you can easily find a perfect fit for your Apple Watch.
Unity Bloom Watch Face
This watch face is the perfect complement to your band, with animated flowers that burst into vibrant colors as you raise your wrist. Don’t miss out on this stunning feature – it will be available next week with watchOS 10.3.
Unity Bloom Wallpaper
This wallpaper boasts a striking abstract floral design, inspired by the Sport Band, that adds a powerful touch of Black Unity to your iPhone or iPad Lock Screen.
Show your support
By choosing the 2024 Black Unity collection, you can show your support for Black communities and contribute to positive change in society. Each item in the collection serves as a reminder of the rich history, enduring strength, and vibrant culture of Black communities. It encourages introspection and action towards creating a better future.